T32 Dental
T32 Dental
Reimagining the dental experience with warmth, comfort and a sense of play.
About
The anxiety that surrounds a dental visit is almost entirely a perception problem. T32 Dental was founded by Dr Nadia and Dan Du with the intention of dismantling it.
Round, bubbly forms echo the shapes of teeth, and muted pastels keep the palette friendly and calm, a long way from the clinical whites that have defined the category for decades.
The supporting illustrations depict a warm family scene, helping to create positive first impressions for younger patients and to build a brand connection early.
